Monthly Archives: April 2012

Google+ hangouts? Here are some useful tips for business keeping in touch with their social contacts

Posted on April 26, 2012 by Stefano

Here’s a really cool tutorial with some sound advice about Google+ Hangouts and how to use them for businesses! Keep reading to discover how your business can connect in a personal way with your customers using this face-to-face video conferencing tool. … Continue reading →

Posted in Business, Google, Google Plus, Google+, Social Media, Social network | Tagged , , , , | Leave a comment

Google Drive: this time is for real (will the real cloud storage please stand up?)

Posted on April 24, 2012 by Stefano

Get yourself into Google Drive right now by clicking here! Google is introducing its cloud storage service aiming directly Dropbox, SkyDrive and Box.net (along several others). You can get started with 5GB of storage for free—that’s enough to store the … Continue reading →

Posted in Cloud, Cloud computing, Google, Google Plus, Google+, Storage | Tagged , , , | Leave a comment

Google’s Zipping Doodle!

Posted on April 24, 2012 by Stefano

Check this Google Doodle! Dedicated to Gideon Sundback (the inventor of the zipper) it’s one of those doodles the world won’t forget!

Posted in Google, Google Doodle | Tagged , | Leave a comment

TNT Channel viral video: they really know advertisement, just “push to add drama”!

Posted on April 12, 2012 by Stefano

Belgian TNT Channel used this spot and I guess it’s really crazy, sheer genius! [Via TNT TV Belgium]

Posted in Advertising, Social TV, Television, TV ads, User Engagement, User experience, Video, Viral video, Youtube | Leave a comment

What is actually social data value? What is the value of a single “social-bit”?

Posted on April 11, 2012 by Stefano

What is the value of a tweet? How much does Yelp value a review? As a participant in the social media economy, how much value does your participation create for companies like Facebook and LinkedIn? Here comes a pretty infographic … Continue reading →

Posted in Business, Business Intelligence, Business Model, Business Plan, Case Study, Infographic, Social Era, Social family, Social gaming, social habits, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, Social value | Tagged , , , , , | Leave a comment

Facebook goes shopping and acquires Instagram; price tag: $1 billion

Posted on April 9, 2012 by Stefano

Breaking news: Facebook shoots a nice picture! Facebook is buying Instagram according to this post by Mark Zuckerberg. This is an important milestone for Facebook because it’s the first time we’ve ever acquired a product and company with so many … Continue reading →

Posted in Business, Business Model, Business Plan, Digital life, Digital media, Digital photography, Facebook, Facebook IPO, Instagram, iOS, iPhone, Photo, Photography, Social Era, Social family, social habits, Social Life, Social marketing, Social Media, Social network, Social news | Tagged , , , , , , | Leave a comment

Eadweard J. Muybridge Google Doodle

Posted on April 9, 2012 by Stefano

Today, Google’s Doodle is dedicated to Eadweard J. Muybridge, the english photographer. It is an animation doodle: It shows a “Galloping horse” set to motion using single photos, 27 horses, some are colored like the Google logo. Eadweard Muybridge is … Continue reading →

Posted in Google, Google Doodle, Photography, Video | Tagged , , | Leave a comment

Sport+TV? Here’s some unbiased opinion about the future

Posted on April 8, 2012 by Stefano

How will TV evolve? How will social TV change all this? ParisLemon says the future is iPad, its ability to watch a game and check all scores etc. I say the future is somewhere in the Social TV zone, where … Continue reading →

Posted in Internet TV, iPad, Social Era, Social Media, Social network, Social news, Social TV | Tagged , , , , | Leave a comment

Pin me up: according to Experian, Pinterest is the third most popular social network

Posted on April 6, 2012 by Stefano

Here we are: Pinterest, the new kid on the block has become the third competitor in the social network arena. Experian’s “2012 Digital Marketer: Benchmark and Trend Report” says social networking has reached new highs, with 91 percent of adults … Continue reading →

Posted in Case Study, Facebook, Free guide, Google+, News, Pinterest, Report, Research, Social Era, Social family, social habits, Social marketing, Social Media, Social network, Social news, Social survey | Tagged , , , , , | Leave a comment

Twitter for Small Businesses: promotion, user engagement, product awareness and … a nice video too!

Posted on April 5, 2012 by Stefano

This is how Twitter promotes itself and explains the (good) reasons why (even) a small business should use Twitter to reach new customers, to talk with them and spread the word about their products/services. The video exploits the recipe metaphor … Continue reading →

Posted in Advertising, Small business, Social marketing, Social Media, Twitter, Twitter hashtag, Video, Youtube | Tagged , , , , , , | Leave a comment