Tag Archives: advertisement

Wacky Races-inspired TV Commercial Ad by Peugeot 208 GTI

You may remember Wacky Races cartoon from the 60s (or you may not). Now, in 2013, Peugeot Brazil is releasing this Wacky Races-inspired TV commercial ad, made by Young & Rubicam with Partizan advertising agency, for its brand new Peugeot … Continue reading

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Apology video with some personal touch: O.B. tampons are back – and really/namely sorry with women

This story has little to do with the underlying product (O.B. Tampons) and the fact that it has disappeared for some reasons from the shelves: it’s about nice marketing and customer satisfaction. As a man I couldn’t care less, but … Continue reading

Posted in Advertising, Brand, Business, Case Study, Creativity, Digital media, Digital video, Fashion, Ideas, Marketing, Mobile advertisement, Mobile marketing, Online advertisement, Women | Tagged , , , , , , , | Leave a comment

Volkswagen, Star Wars and the Super Bowl TV ads saga

Every saga has a beginning… Last year, Volkswagen aired a Super Bowl TV ad with a Darth Vader-dressed kid discovering the dark side of the Force with a VW Passat. 2012 VW Super Bowl TV ad? A story with a … Continue reading

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The Humankind way of communication by Leo Burnett

Sheer genius, from Leo Burnett. How communications has changed from brand- and product-centered to user-oriented. Humankind from Andre Gidoin on Vimeo.

Posted in Advertising, Brand, User Engagement, User experience, User survey, Video, Viral marketing, Viral video, Web Marketing | Tagged , , , , , | Leave a comment

Vintage advertisement of modern technology: Facebook, Skype and Twitter the good ol’ ad-way!

A graphic exercise with old-fashioned and vintage advertisements related to 2012 products and services – the tech brands we all know of. Sometimes old design still works and makes well-known products even more appealing! What about Twitter? A 50’s styled … Continue reading

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Google is announcing that it will soon end AdMob’s mobile web serving capabilities.

TechCrunch reports: AdMob To Stop Serving Ads To Mobile Web, Google Pushes Developers To Use AdSense. What’s next in mobile ad strategy? AdMob is for mobile app developers. AdSense is for mobile web publishers as Google reports. In 2009, Google … Continue reading

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Grey Goose vodka advertisement on Wired: the switch from web site to Facebook page

Grey Goose vodka has strong brand and product identity – not to mention the vodka itself. The last Wired printed issue has a gorgeous two-page ad with very few words. I spotted a little difference, though, and have been checking … Continue reading

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