London looks like the center of the universe, these days, thanks to London 2012 Olympic Games.
Here comes a tiny news bit that shows how much technology can help/extend shopping experience.
Shopping Center Westfield London sports some 312 (!) stores… and they do leverage technology and internet with online initiatives and Twitter hashtags just like #IWasThere
Obviously, by providing some basic information you get free Wi-Fi connection across within the shopping center: this seems very normal as of 2012.
Looking for something new?
I came across a photo on their Facebook page, though, that shows a Vodafone-branded mobile phone charger.
That’s cool: if you give customers the ability to tweet, post on Facebook and Pinterest zillions of products in such a huge store for a long time (do girls get out of a shopping center in less than 5 hours 😉 ), they’re supposed to drain their mobile toys’ batteries.
No more details: from the Facebook comments it’s unclear if the service it’s free or requires £1.50 (as one user states); moreover looks like your cellphone gets locked, you get a locker key and no more than 30 minutes charging (maybe, later, the £1.50 gets refunded).
Anyway, It looks at a really premium service to customers: sometimes you just need a little energy to keep your iPhone alive and tweeting.
I guess there’s a nifty business idea behind this: wireless connection is so widespread, why shouldn’t device charging?
Is there something similar for all the tourists and Olympics Games fans that are seizing London this days?