Category Archives: Media

The age of publishers not journalists (at least on Twitter)

Here’s a post (and then some replies) that will sparkle a lot of flames about news, media and social networks. Who does drive more traffic to news sites? Facebook or Twitter? Journalists seem to love Twitter but Facebook drives more … Continue reading

Posted in Media, News, Pinterest, Social Media, Social network, Social news, Twitter, Web Marketing | Tagged , , , , , , | Leave a comment

From 128 Megabytes to 256 Gigabytes in less than 9 years: a USB-drive story

Can’t remember when I first bought my first USB pendrive. I presume it was something like a 256 Megabytes, acting as an MP3 player and costing some 70 euros (about 90 USD). Back then, it seemed as a lot of … Continue reading

Posted in Electronics, Hardware, Media, Storage, Tech industry, Technology | Tagged , , , , | Leave a comment

An Apple or Samsung commercial? No, even better: Somersby Cider (yes, made with apples)!

This commercial is so brilliant! We all know how people (us) queue up outside stores whenever Apple releases a new product. It’s amazing how much this event has become ritual: door opening, store people welcoming customers, people getting crazy around … Continue reading

Posted in Advertising, App world, Brand, Business, Case Study, Digital life, Digital media, Ideas, iPhone, Marketing, Media, Mobile advertisement, Online advertisement, Smartphone, Social marketing, Social Media, Social network, Technology, TV ads, User Engagement, Video, Viral video, Youtube | Tagged , , , , , , , , , , , | Leave a comment

Kim Dotcom new venture, Mega, opens: welcome to a new cloud storage service

Internet Millionaire Kim Dotcom has just opened Mega.co.nz, a new cloud storage service which gives (for free) 50 GB of cloud space. (read his story for more details!) I just managed to apply and get a brand new account; according … Continue reading

Posted in Business, Business Model, Cloud, Cloud computing, Marketing, Media, Online storage | Tagged , , , , , | Leave a comment

Lecture and Speech Distribution on Mobile: an article by Social@Ogilvy

An interesting article from Social@Ogilvy on Pinterest about Mobile distribution of speech and lectures – and some hints for B2B podcasting too!

Posted in B2B, BBC, Business, Case Study, Content marketing, Digital media, Media, Podcasting | Tagged , , , , , , | Leave a comment

50 years of James Bond cars: which one is your favorite 007 car? [infographics]

50 years of 007 and the new upcoming Skyfall Bond movie are upping the ante for all Bond-fans around the world. This is an interesting infographics by Mashable that shows in detail all cars used in all Bond movies, their … Continue reading

Posted in Car, Infographic, Media, Movie | Tagged , , , , , , , | Leave a comment

Coke Zero and 007 Skyfall challenge train passengers with “Unlock the 007 in You” [Street marketing]

Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the exclusive tickets weren’t free. People had to go the extra mile and … Continue reading

Posted in Advertising, Case Study, Coca Cola, Creativity, Digital life, Digital media, Digital video, Facebook Advertising, Fun, Marketing, Media, Mobile advertisement, Mobile gaming, Mobile marketing, Online advertisement, Social gaming, Social Life, Social marketing, Social Media, TV ads, Twitter, Twitter hashtag, User Engagement, User experience, User survey, Video, Viral marketing, Viral video, Web 2.0, Web Marketing, Youtube | Tagged , , , , , , | Leave a comment

Newsweek: after 80 years says farewell to paper – will be online only

Sign of the times – as they say. Newsweek, after 80 years, will cease publishing on paper and will survive in the online version only. According to Bloomberg, Tina Brown, current editor-in-chief, has tried almost everything to keep it alive: … Continue reading

Posted in Advertising, Brand, Business, Business Model, Digital life, Digital media, Digital Publishing, Media, News, Online advertisement | Tagged , , , , , , , | Leave a comment

Identifying social trends and influences pushes for new social media analytics tools

MediaPost just published this cool post, take a look! Some hints? Brennan Carlson, VP of strategy at Lyris, called for search terms similar to tweets in microblogging sites like Twitter. He said Google and Twitter offer analytics tools, but can’t … Continue reading

Posted in 2012 Campaign, 2012 Presidential Election, Advertising, Business Intelligence, Business Model, Case Study, Content marketing, Digital life, Digital media, Google, Marketing, Media, Mobile advertisement, Mobile marketing, Online advertisement, Online shopping, Search engine, SEO, Social Era, Social family, social habits, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news | Tagged , , , , , , , | Leave a comment

“9-11″ eleven years after: what’s today news, press and media coverage? [infographic]

Today, I woke up with a strange feeling. To me 9/11 means several things and, as most people in the world, I remember where I was in that day and what I was doing – something personal and painful. Then … Continue reading

Posted in Digital media, History, Magazine, Media, News | Tagged , , , , , , , , , | Leave a comment