Category Archives: Videogames

The new Xbox One unveiled – Live from Redmond (WA)

Posted on May 21, 2013 by Stefano

Time has come for the new Xbox One from Microsoft, soon a worldwide-event will introduce the brand-new third generation Xbox console. Some specs? The new Xbox One include an 8-core processor, 8 GBytes of RAM, Blu-ray player, USB 3 ports, … Continue reading →

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Posted in Microsoft, Video, Videogames, Xbox | Tagged , , , , , , , | Leave a comment

Xmas 2012 version of a Reindeer Race? Social with Facebook, ‘real’ with Arduino!

Posted on December 23, 2012 by Stefano

Australian-based agency VML created this XMas-themed race with some technical and social cool elements! Reindeer Race allows you to race your… reindeer (four available) and race against other people or some bots (according to who’s online). The cool fact is … Continue reading →

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Posted in Advertising, App world, Arduino, Business, Creativity, Marketing, Social gaming, Social marketing, Social Media, Social network, Tinkering, Videogames, Viral marketing, Viral video, Web Marketing | Tagged , , , , , , , , , | Leave a comment

ING-DiBa Bank features an unusual Basket challenge: high yields in user engagement with the ‘Free Throw’ tournament

Posted on May 1, 2012 by Stefano

German bank ING-DiBa Bank sponsors the Basketball league in Germany and wanted to connect their offering to a younger audience at Basketball events across the country… So they aimed to leverage smart phones to create an interactive experience anyone could … Continue reading →

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Posted in Android, App world, Augmented reality, Case Study, Facebook, Facebook App, Fun, Gaming, Online Gaming, Social gaming, Social initiatives, Social Life, Social marketing, Social Media, Social network, User Engagement, User experience, Videogames | Tagged , , , , , , , , | Leave a comment

Video Games Live: a concert event with orchestral music – video-game-based!

Posted on March 4, 2012 by Stefano

Video Games Live quickly became the biggest and most popular game concert in the world. The debut performance was launched on July 6th, 2005 at the world famous Hollywood Bowl in Los Angeles with the LA Philharmonic. Over 11,000 people … Continue reading →

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Posted in Fun, Gaming, Geekery, Music, User experience, Video, Videogames, Youtube | Tagged , , , , , , | Leave a comment

Game Story: an exhibition in Paris where videogames become art!

Posted on November 12, 2011 by Stefano

At last! Videogames are now considered as art, or at least – they’re allowed into museums along paintings, statues and modern art in any shape. Paris Game Story at Grand Palais, opening yesterday, is an exhibition – the first one, … Continue reading →

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Posted in Art, Museum, Retrogaming, Video, Videogames | Tagged , , , , , , | Leave a comment

A Lego stop-motion masterpiece and a tribute to 8-bit videogames? Ask Rymdreglage!

Posted on September 8, 2011 by Stefano

Swedish group Rymdreglage (AKA Ninja Moped) has released a stunning video that’s both a tribute to 8-bit videogames – namely NES – and Lego stop-motion technique masterpiece. They did it in just 1,500 hours using tons of lego, patience and… … Continue reading →

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Posted in Digital media, Digital music, Digital photography, Digital video, Lego, Marketing, Retrogaming, Video, Videogames, Youtube | Tagged , , , | Leave a comment

Small arcade machine built from scratch

Posted on April 11, 2011 by Stefano

Did I mention I love MakeZine? Every now and then, they come up with some cool design involving MAME arcade emulator, some sort of retrogaming machine and, of course, a lot of DIY assembly. Sam built a tabletop arcade-alike that’s … Continue reading →

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Posted in DIY, Hacking, Hardware, Retrogaming, Videogames | Tagged , , , | Leave a comment