How social is B2B: facts and figures why businesses should use social media

Posted on April 4, 2012 by Stefano

InsideView‘s new infographic shows how effective social media marketing has become for B2B.

A few hints:

  • IBM reported a 400% increase in sales, in a pilot program of social selling,
  • 41% of B2B companies on Facebook report generating leads,
  • 67% more leads/month for companies who have an active blog

social media b2b

[Via InsideView]

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