Category Archives: Viral video

Coke Zero and 007 Skyfall challenge train passengers with “Unlock the 007 in You” [Street marketing]

Posted on October 23, 2012 by Stefano

Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the exclusive tickets weren’t free. People had to go the extra mile and … Continue reading →

Posted in Advertising, Case Study, Coca Cola, Creativity, Digital life, Digital media, Digital video, Facebook Advertising, Fun, Marketing, Media, Mobile advertisement, Mobile gaming, Mobile marketing, Online advertisement, Social gaming, Social Life, Social marketing, Social Media, TV ads, Twitter, Twitter hashtag, User Engagement, User experience, User survey, Video, Viral marketing, Viral video, Web 2.0, Web Marketing, Youtube | Tagged , , , , , , | Leave a comment

iPad magic promoting Stockholm with Charlie Caper and Erik Rosales: incredible communication video

Posted on August 1, 2012 by Stefano

This is the kind of magic I love! It’s a promotional video produced on behalf of Stockholm, Step2 Communication and performed at MIPIM in Cannes by communication experts and magicians Charlie Caper and Erik Rosales. As you can see, several … Continue reading →

Posted in Advertising, Brand, Business, Content curation, Content marketing, Digital life, Digital media, Digital video, Entrepreneurship, iPad, Marketing, Social marketing, Social Media, Social network, Video, Viral video, Youtube | Tagged , , , , , , , , | Leave a comment

London 2012: James Bond escorts The Queen to the Olympics Games opening ceremony

Posted on July 28, 2012 by Stefano

Ok, I’m a James Bond/007 long-time fan, but this video by BBC gets the real Crown (!) for the London 2012 Best Promotional Video ever (IMHO)! Forget about boring TV ads, old-style promotional video reels: this is the kind of … Continue reading →

Posted in Advertising, BBC, Digital life, Digital media, London 2012, News, Social Media, Social network, Social news, Sport, Television, TV ads, Video, Viral video, Youtube | Tagged , , , , , , , , | Leave a comment

The power of direct experience – even in social networks [video]

Posted on July 21, 2012 by Stefano

I guess this pretty video from BirdBoxStudio has a lot to do with experience – direct experience, that is. … and a lot with social media and people’s behaviour… 😉

Posted in Digital life, Fun, Social Life, Social Media, User Engagement, User experience, Video, Viral video, Youtube | Tagged , , , , | Leave a comment

A social media parody viral video that’s sooo true!

Posted on May 24, 2012 by Stefano

Great Viral Video from ThePoke and a lot of unsaid truth about social media as well!

Posted in Social marketing, Social Media, Social network, Social news, Social survey, Social TV, Viral video, Youtube | Tagged , , , , , , | Leave a comment

TNT Channel viral video: they really know advertisement, just “push to add drama”!

Posted on April 12, 2012 by Stefano

Belgian TNT Channel used this spot and I guess it’s really crazy, sheer genius! [Via TNT TV Belgium]

Posted in Advertising, Social TV, Television, TV ads, User Engagement, User experience, Video, Viral video, Youtube | Leave a comment

Coca Cola PaperTweetos: Argentina’s National soccer team gets huge support from Twitter

Posted on March 11, 2012 by Stefano

Ogilvy Argentina helped Coca Cola leverage Twitter to enforce Argentina’s National Soccer Team support from fans by using a special hashtag to filter all supporters tweets. Every time there is a soccer match where the Argentinean National Team plays, people … Continue reading →

Posted in Advertising, Coca Cola, Soccer, Social gaming, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, South America, Twitter, Twitter hashtag, User Engagement, User experience, User survey, Viral marketing, Viral video | Tagged , , , , | Leave a comment

Valentine’s Day 2012 Google Doodle

Posted on February 14, 2012 by Stefano

A pretty little story dedicated to everybody out there for Valentine’s Day with the new Google Doodle. “Cold, Cold Heart” performed by Tony Bennett. Courtesy of Columbia Records and Sony/ATV.

Posted in Google, Google Doodle, Video, Viral video | Tagged , , | Leave a comment

Adobe Photoshop Cook Video: a nice stop-motion tutorial

Posted on February 12, 2012 by Stefano

Ok, this is not a video about Adobe Photoshop. This is not a regular cooking video, it’s a stop-motion little masterpiece! A video made in stopmotion for competition AdobeYouGC. The simulation of a tutorial which shows how to make the … Continue reading →

Posted in Cooking, Creativity, Stop motion, Tutorial, Video, Viral video | Tagged , , , , , , , | Leave a comment

The Humankind way of communication by Leo Burnett

Posted on January 31, 2012 by Stefano

Sheer genius, from Leo Burnett. How communications has changed from brand- and product-centered to user-oriented. Humankind from Andre Gidoin on Vimeo.

Posted in Advertising, Brand, User Engagement, User experience, User survey, Video, Viral marketing, Viral video, Web Marketing | Tagged , , , , , | Leave a comment