Tag Archives: Social network

The Long Facebook Week (and the week-end too!): here’s a summary of news, hints and thoughts about this event [part I]

Posted on May 21, 2012 by Stefano

Last week has definitely been the (long) Facebook week (and the week-end too!): here’s a summary of news, hints and thoughts about the world’s greatest social network. Facebook shined in the past days in the news headlines and its IPO … Continue reading →

Posted in Business, Business Model, Facebook, Facebook IPO, Financial, Funding, Social Era, Social Media, Social network, Social news, Tech bubble, Tech industry, Wall Street | Tagged , , , , , | 1 Comment

Pin me up: according to Experian, Pinterest is the third most popular social network

Posted on April 6, 2012 by Stefano

Here we are: Pinterest, the new kid on the block has become the third competitor in the social network arena. Experian’s “2012 Digital Marketer: Benchmark and Trend Report” says social networking has reached new highs, with 91 percent of adults … Continue reading →

Posted in Case Study, Facebook, Free guide, Google+, News, Pinterest, Report, Research, Social Era, Social family, social habits, Social marketing, Social Media, Social network, Social news, Social survey | Tagged , , , , , | Leave a comment

Twitter for Small Businesses: promotion, user engagement, product awareness and … a nice video too!

Posted on April 5, 2012 by Stefano

This is how Twitter promotes itself and explains the (good) reasons why (even) a small business should use Twitter to reach new customers, to talk with them and spread the word about their products/services. The video exploits the recipe metaphor … Continue reading →

Posted in Advertising, Small business, Social marketing, Social Media, Twitter, Twitter hashtag, Video, Youtube | Tagged , , , , , , | Leave a comment

How social is B2B: facts and figures why businesses should use social media

Posted on April 4, 2012 by Stefano

InsideView‘s new infographic shows how effective social media marketing has become for B2B. A few hints: IBM reported a 400% increase in sales, in a pilot program of social selling, 41% of B2B companies on Facebook report generating leads, 67% … Continue reading →

Posted in Business, Business Intelligence, Business Model, Business Plan, Infographic, Social Era, Social marketing, Social Media, Social network | Tagged , , , , , | Leave a comment

New rules for Social media – a 4-part article about social era and industry culture

Posted on March 19, 2012 by Stefano

Here comes a 4-part article from HBR.org (which I love) and Nilofer Merchant (which I didn’t knew about but I’m glad I discovered). It’s about social media and its acceptance in industry culture. Beginning from well-known examples like Facebook, Twitter … Continue reading →

Posted in Advertising, Business, Business Model, Case Study, Social Era, Social family, social habits, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news | Tagged , , , , | Leave a comment

Facebook app top gainers: watch out for Draw Something and BranchOut!

Posted on March 13, 2012 by Stefano

This week top Facebook app movers were, according to InsideFacebook: # Name MAU Gain Gain,% 1. Draw Something 12,900,000 +7,700,000 + 148% 2. Angry Birds 12,800,000 +6,000,000 + 88% 3. BranchOut 7,800,000 +1,500,000 + 24% Draw Something by OMGPOP had … Continue reading →

Posted in App world, Facebook, Facebook Advertising, Facebook App, Facebook Pages, Job search, Job seeking, Social gaming, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, Software | Tagged , , , , , , | Leave a comment

Academy Awards 2012: who won? Actors? Actresses? Movies? No, social media!

Posted on February 27, 2012 by Stefano

Ok, I do think Meryl Streep deserved her 2012 Oscar as well all the other folks on the red carpet… as I wrote yesterday there’s another big winner even though it’s not holding an Oscar. Actually, the real winner this … Continue reading →

Posted in Coviewing, Digital life, Digital media, Marketing, Media, Movie, News, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, Social TV, Uncategorized | Tagged , , , , , | Leave a comment

Even Social Media needs have a hierarchy: check what social network is fulfilling them

Posted on February 21, 2012 by Stefano

Twitter, Facebook, Linkedin and Tumblr all fulfill some special need (we don’t even know of, mostly) every day of our life. Here’s some pretty view of all social networks from the most basic psychological needs point of view – and … Continue reading →

Posted in Case Study, Facebook, Facebook Pages, Infographic, Linkedin, Social family, social habits, Social initiatives, Social Life, Social marketing, Social Media, Social network, Social news, Social survey, Twitter, User Engagement, User experience, Viral marketing, Web 2.0 | Tagged , , , , , , , | Leave a comment

Social networking history: how it all began and where it’s heading

Posted on February 13, 2012 by Stefano

This post gives a historical overview of social networking – and some good hints too. Beginning from the very first mail through Geocities – anyone remembers this one? – down to Friendster, MySpace and, of course, Facebook. Oh, by the … Continue reading →

Posted in Business, Facebook, Facebook Timeline, History, MySpace, Social Media, Social network, Twitter | Tagged , , , , , , | Leave a comment

Facebook Turns 8 on the heels of IPO – and some 800 million users

Posted on February 5, 2012 by Stefano

Facebook turns 8, with an estimated 845 million active subscribers. Today marks the eighth anniversary since the social network first launched at Harvard University in Mark Zuckberg’s dorm room on February 4, 2004. It was 8 years ago when today’s … Continue reading →

Posted in Business Model, Business Plan, Facebook, Facebook IPO, Facebook Pages, Facebook Pages for Business, Social Media, Social network | Tagged , , , | Leave a comment