Tag Archives: Apple Store

An Apple or Samsung commercial? No, even better: Somersby Cider (yes, made with apples)!

Posted on March 28, 2013 by Stefano

This commercial is so brilliant! We all know how people (us) queue up outside stores whenever Apple releases a new product. It’s amazing how much this event has become ritual: door opening, store people welcoming customers, people getting crazy around … Continue reading →

Posted in Advertising, App world, Brand, Business, Case Study, Digital life, Digital media, Ideas, iPhone, Marketing, Media, Mobile advertisement, Online advertisement, Smartphone, Social marketing, Social Media, Social network, Technology, TV ads, User Engagement, Video, Viral video, Youtube | Tagged , , , , , , , , , , , | Leave a comment

Real Apple products, fake Apple Store: big (copyright) trouble in Chinatown!

Posted on July 22, 2011 by Stefano

When reality meets fantasy – and screws copyright laws in betweeen! Blogger Birdabroad reports from Kunming, China, where she found not one but several Apple Stores. Oddly enough, there are no official Apple Store in Kunming: it turns out there … Continue reading →

Posted in Apple, Asia, Business, China, Economy, iPad, iPhone, Legal | Tagged , , , | Leave a comment

iPad 2 in China: setting new ‘outselling’ records

Posted on May 30, 2011 by Stefano

iPad 2 Sells out in China in under 2 hours: that’s the news. The launch of the Wi-Fi only iPad 2 in China at the beginning of May once again garnered massive interest outside its Apple Stores and redefined a … Continue reading →

Posted in Apple, China, Economy, iPad, iPad 2, Marketing | Tagged , , , , | Leave a comment