Category Archives: Business

Twitter launches stock sign: the cashtag – the next ticker for Wall Street?

Posted on August 2, 2012 by Stefano

Twitter has just rolled out a new feature that will set a new standard (maybe): the cashtags! Ok, we’re all used to hashtags, but this is different: cashtags are related allow users to click on stock (or “ticker”) symbols in … Continue reading →

Posted in Business, Cashtags, News, Twitter, Twitter hashtag, Virtual stock, Wall Street | Tagged , , , , , | Leave a comment

iPad magic promoting Stockholm with Charlie Caper and Erik Rosales: incredible communication video

Posted on August 1, 2012 by Stefano

This is the kind of magic I love! It’s a promotional video produced on behalf of Stockholm, Step2 Communication and performed at MIPIM in Cannes by communication experts and magicians Charlie Caper and Erik Rosales. As you can see, several … Continue reading →

Posted in Advertising, Brand, Business, Content curation, Content marketing, Digital life, Digital media, Digital video, Entrepreneurship, iPad, Marketing, Social marketing, Social Media, Social network, Video, Viral video, Youtube | Tagged , , , , , , , , | Leave a comment

Shopping Center Westfield London offers Wi-Fi… and (almost) free mobile phone charging!

Posted on July 30, 2012 by Stefano

London looks like the center of the universe, these days, thanks to London 2012 Olympic Games. Here comes a tiny news bit that shows how much technology can help/extend shopping experience. Shopping Center Westfield London sports some 312 (!) stores… … Continue reading →

Posted in Business, Business Model, Case Study, Cell phone, Digital life, Energy, Energy efficiency, Family, iPad, iPhone, Marketing, Media, Mobile marketing, Mobile phone, Shopping, Social initiatives, Social marketing, Social Media, Tech industry, Technology, Twitter, Twitter hashtag, User experience | Tagged , , , , , , , , | Leave a comment

SEO is dead, long live good content curation and Social PR – says Forbes

Posted on July 28, 2012 by Stefano

Ken Krogue on Forbes just posted an article that will for sure ignite polemic flaming on the ‘Net. He reports Adam Torkildson, one of the top SEO consultants in Utah and one of the best in the country told him … Continue reading →

Posted in Blog, Business, Case Study, Content curation, Content marketing, Digital life, Digital media, Facebook, Google, Marketing, Media, Mobile marketing, News, Report, Search engine, SEO, Social Life, Social marketing, Social Media, Social network, Social news, Twitter, Viral marketing, Web, Web Marketing | Tagged , , , , , , | Leave a comment

Economic downturn? Not for IT & consumer electronics, which will reach $2.1 trillion in 2012 – Gartner reports

Posted on July 28, 2012 by Stefano

ComputerWorld today reports a Gartner projection for 2012: the spending amout for IT, consumer electronics, mobile phones, digital media and services will reach $2.1 trillion by the end of the year. That’s $114 billion more than 2011 (roughly +5%) which … Continue reading →

Posted in Brand, Business, Business Intelligence, Business Model, Case Study, Computer, Digital life, Digital media, Digital music, Economy, Entrepreneurship, Gartner, Online storage, Report, Research, Social news, Social survey, Tech industry, Technology, User survey | Tagged , , , , , , , , , | Leave a comment

Forget economic downturn: here come the top 10 luxury social media marketers!

Posted on July 9, 2012 by Stefano

What’s really selling in these hard times, when economic downturn depresses economy, markets and people? Luxury, of course. Overpriced goods, exclusive stuff gets more attention by more people – not only those who can afford it. Even though it’s still … Continue reading →

Posted in Advertising, Automotive, Business, Business Model, Car, Case Study, Digital media, Facebook, Facebook Pages, Facebook Pages for Business, Luxury, Media, Mobile advertisement, Mobile marketing, Online advertisement, Online shopping, Social marketing, Social Media, Social news, Social survey, Social value, User Engagement, User experience, User survey | Tagged , , , , , , | Leave a comment

Tiramisu Transit app helps Allegheny County transports, now gets more than $100k funding to expand country-wide.

Posted on July 1, 2012 by Stefano

How make this world a better place? Maybe using an app to track buses by leveraging crowdsourced info and GPS technology. Tiramisu was developed by researchers to improve users’ transit experiences and transit accessibility. Your data will help us improve … Continue reading →

Posted in Android, App world, Business, Collaborative Work, Crowdfunding, Crowdsourcing, Ideas, iOS 6, iPad, Outernet, Small business, Smart Cities, Traffic app | Tagged , , , , , , , | Leave a comment

Twitter drops Linkedin partnership?

Posted on July 1, 2012 by Stefano

This is the kind of news that deserves much attention. As reported by Mashable: LinkedIn announced via a blog post on Friday that Twitter would no longer be partnering with the business-networking site to sync updates from one site to … Continue reading →

Posted in Business, Business Model, Case Study, Job search, Job seeking, Linkedin, Marketing, Social marketing, Social Media, Social network, Social news, Social value, Twitter, Twitter hashtag | Tagged , , , , , , , | Leave a comment

Advertising Age latest issue: does digital sell soap?

Posted on June 24, 2012 by Stefano

From the latest Advertising Age issue. The Truth About What Works in Digital Marketing For Consumer Packaged-Goods Marketers, Digital Does Sell Soap Does digital media deliver a better return on investment than TV? Tough questions and a lot of answers … Continue reading →

Posted in Advertising, Brand, Business, Business Intelligence, Case Study, Content marketing, Viral marketing, Web Marketing | Tagged , , , , | Leave a comment

The Long Facebook Week (and the week-end too!): here’s a summary of news, hints and thoughts about this event [part II]

Posted on May 21, 2012 by Stefano

Following my previous post, here are more news and thoughts about Facebook (and Mark’s life as well) and social network present and (near) future. What happened about all the other Social Networks? Other social media companies, most of which have … Continue reading →

Posted in Business, Digital media, Facebook, Facebook IPO, Marketing, Media, News, Social network, Social news, Social value, Tech bubble, Tech industry, Technology, Wall Street | Tagged , , , , | Leave a comment